Designed to provide guidance and information to NZ organisations seeking to manage their emissions profile and take their place in a low-carbon economy.
Freeman is an experienced and savvy information services provider to the New Zealand corporate community.
Freeman serves three distinct business audiences.
Energy sector: Our primary audience in this sector includes the electricity, oil and gas, transport fuels, renewable energy, energy efficiency and carbon industries.
Extractives sector: Our primary audience in this sector includes the mining, quarrying, roading, contracting, concrete and cement industries.
Legal sector: Our primary audience in this sector includes legal practitioners spanning small legal firms and chambers to large corporate law firms. It also includes all of the main courts and tribunals.
Within these key industries it reaches over 90 per cent of industry participants (in some cases near 100 per cent) at a decision-maker, professional, and C-suite level.
Freeman's secondary audience captures service providers to these industries – professional services firms, consultancies, engineering companies, technology companies, central and local Government, regulators, product importers and distributors.
A further tertiary audience includes many of New Zealand’s top 200 organisations at a specialist or company director level.
Key metrics*:
983Number of organisations subscribing to information services |
391,816Annual unique visits to information services |
1,281,996Annual page views to information services |
5711Newsletter subscriptions |
2119Annual event tickets sold |
408Other product reach by unique visitor |
86,154Public website visitors |
44Number of companies in Deloitte Top 200# reached via subscription |
2197Articles written each year |
57Number of government organisations reached via subscription |
56Number of companies in Deloitte Top 200# reached via subscription and events
|
4.51Average minutes per visit to information services |
*Source data includes Google Analytics, Deloitte Top 200, NZX and internal company content management reporting
#Deloitte Top 200 reference excludes government organisations
Freeman has one of the most engaged online audiences in business information media in New Zealand with an average time-on-site per reader of well over four minutes and a pages-per-visit average of over three.
Designed to provide guidance and information to NZ organisations seeking to manage their emissions profile and take their place in a low-carbon economy.
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